Project Overview:

LIFT helped Nutiva organize a carbon-farming tour of over 40 business leaders from companies such as Alter Eco, 18 Rabbits, and Traditional Medicinals to ranches in Marin and Sonoma Counties.

Client Results:

  • Raised awareness for the launch of Nutiva's “Soil, Food, Oceans & People—It’s All Connected!” educational campaign to highlight the importance of carbon sequestration.
  • Nutiva gained new partnerships resulting from the cattle ranch tour
  • Demonstrated how Nutiva's Carbon Farming Initiative unites leaders in action around a shared vision of a better way to do business.
“Fantastic tour of Carbon Farming projects north of San Francisco. Thank you to LIFT Economy for organizing. This is such a powerful solution to reverse climate change and redefine agriculture practices, we are 100% on board to support the development of these efforts going forward. This type of project and the amazing and visionary people behind it give me HOPE. and that’s a lot these days.... Onwards and Upwards!”
— Mathieu Senard, Founder & CEO at Alter Eco

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