LIFT helped Nutiva organize a carbon-farming tour of over 40 business leaders from companies such as Alter Eco, 18 Rabbits, and Traditional Medicinals to ranches in Marin and Sonoma Counties.
- Raised awareness for the launch of Nutiva's “Soil, Food, Oceans & People—It’s All Connected!” educational campaign to highlight the importance of carbon sequestration.
- Nutiva gained new partnerships resulting from the cattle ranch tour
- Demonstrated how Nutiva's Carbon Farming Initiative unites leaders in action around a shared vision of a better way to do business.
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