Vincent Medina & Louis Trevino: Reviving & Strengthening Indigenous Foods of SF Bay Area [Ep. 166]

If you only have two minutes, click here for a highlight from the interview.


Vincent Medina is a member of the Muwekma Ohlone Tribe, where he also serves as a Councilman representing his family’s lineage. He and Louis Trevino co-founded mak-‘amham, an organization and restaurant focused on reviving and strengthening traditional Ohlone foods and sharing them with their communities. Vincent was born and continues to live in his family’s indigenous tribal area of Halkin (Southern Oakland/San Leandro/San Lorenzo).

Louis Trevino is a Rumsen Ohlone community member active in the cultural revitalization efforts of his people. He is focused primarily on the revitalization of the Rumsen language and traditional Ohlone foods. He longs for a full and holistic revitalization of the lifeways of his ancestors, including language, story, song, art, food, and every other aspect of traditional Rumsen Ohlone culture, and he is grateful to contribute to the effort. With his partner, Vincent, Louis co-founded mak-‘amham, which works to promote traditional Ohlone foods within their families, as well as to educate the public about Ohlone cuisine and identity.

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Interview Highlights:

  • Beyond the isolation of overcoming suppression of their culture in their own home, Vincent and Louis are creating a space where their fellow Ohlone community can see their traditional culture reflected through Cafe Ohlone.

  • Unapologetic and uncompromising, integrity of culture is paramount in all mak-‘amham does

  • Building allies, calls to action, and standing against misinformation & ongoing oppression

  • How to respectfully connect with your local Indigenous Community

https://www.makamham.com

https://heydaybooks.com/qa-with-vincent-medina/

https://ohlone.tumblr.com/

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LIFT Economy is an impact consulting firm whose mission is to create, model, and share a locally self-reliant economy that works for the benefit of all life.

 

Andrew Baskin, Partner & Executive Producer at LIFT Economy, specializes in regenerative ag-related enterprise and impact investing that advances the health of our soil, food-system, and climate.  You can email Andrew at andrew@lifteconomy.com.

 

Erin Axelrod is a Partner at LIFT Economy, helping to accelerate the spread of climate-beneficial businesses, specializing in businesses that address critical soil and water regeneration. She is an avid ecologist, grassroots organizer and regularly forages for wild food in her home in rural Sonoma County. You can follow Erin on Twitter @erinaxelrod or email her erin@lifteconomy.com.

Layla Saad: Me and White Supremacy [Ep. 165]

If you only have two minutes, click here for a highlight from the interview.


Layla Saad is a globally respected writer, speaker and podcast host on the topics of race, identity, leadership, personal transformation and social change.

As an East African, Arab, British, Black, Muslim woman who was born and grew up in the West, and lives in Middle East, Layla has always sat at a unique intersection of identities from which she is able to draw rich and intriguing perspectives. Layla's work is driven by her powerful desire to 'become a good ancestor'; to live and work in ways that leave a legacy of healing and liberation for those who will come after she is gone.

Me and White Supremacy is Layla's first book. Initially offered for free following an Instagram challenge under the same name, the best-selling digital Me And White Supremacy Workbook was downloaded by close to ninety thousand people around the world in the space of six months, before becoming a traditionally published book. Layla's work has been brought into homes, educational institutions and workplaces around the world that are seeking to create personal and collective change.

Layla earned her Bachelor of Law degree from Lancaster University in the United Kingdom. She lives in Doha, Qatar with her husband, Sam, and two children, Maya and Mohamed. Find out more about Layla at www.laylafsaad.com.

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Interview Highlights:

  • The backstory on Layla’s new book Me and White Supremacy

  • Layla’s defines some basic terms and understanding and describes her approach

  • How this challenging self reflective work is not a replacement for outward action

  • Prioritizing self care along with personal work

  • Rooting this work in person, on the ground, in community

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LIFT Economy is an impact consulting firm whose mission is to create, model, and share a locally self-reliant economy that works for the benefit of all life.

 

Andrew Baskin, Partner & Executive Producer at LIFT Economy, specializes in regenerative ag-related enterprise and impact investing that advances the health of our soil, food-system, and climate.  You can email Andrew at andrew@lifteconomy.com.

 

Erin Axelrod is a Partner at LIFT Economy, helping to accelerate the spread of climate-beneficial businesses, specializing in businesses that address critical soil and water regeneration. She is an avid ecologist, grassroots organizer and regularly forages for wild food in her home in rural Sonoma County. You can follow Erin on Twitter @erinaxelrod or email her erin@lifteconomy.com.

Scott Moore y Medina: Story-Informed Design at Indigenous-Owned Architectural B Corp [Ep. 164]

If you only have two minutes, click here for a highlight from the interview.


Scott Moore y Medina, AIA NCARB AICAE PID, is an architect, community builder and co-founder of Blue Star Integrative Studio, an Indigenous American creative business enterprise headquartered in Tulsa, OK with satellite offices in California and South Dakota. Blue Star Integrative Studio is dedicated to quality design, environmental excellence, and smart community building. In his work, Scott creates place-based, common sense solutions centered around community involvement and local empowerment for clients and communities facing unique challenges. He has coordinated several sustainable planning projects and designed healthy, energy efficient projects in North America. He is actively bringing efficient, affordable, replicable, and culturally relevant designs to life, while leading game-changing projects that improve lives and support resilient economies.

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Interview Highlights:

  • How being a multicultural person lends strengths in bridging cultural divides

  • Scott shares his experience being mentored by Bob Berkabile at BNIM, 1 of 15 to study under the architect Buckminster Fuller

  • Deep dive into the details of a highly innovative project in partnership with Thunder Valley CDC on Pine Ridge Reservation in South Dakota

  • The fundamental importance of rooting into story, history, identity

  • Power in investigating your identity, acknowledging trauma, and moving on by being proactive

Blue Star Integrative Studio website

Blue Star Firm Profile

Blue Star Capabilities Statement

BSIS Facebook Page

BSIS in Instagram   

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LIFT Economy is an impact consulting firm whose mission is to create, model, and share a locally self-reliant economy that works for the benefit of all life.

 

Andrew Baskin, Partner & Executive Producer at LIFT Economy, specializes in regenerative ag-related enterprise and impact investing that advances the health of our soil, food-system, and climate.  You can email Andrew at andrew@lifteconomy.com.

Birgit Cameron: Patagonia Provisions' Pioneers Regenerative Organic Food [Ep. 163]

If you only have two minutes, click here for a highlight from the interview.


Birgit Cameron is Managing Director at Patagonia Provisions, a division of Patagonia Works, based in Sausalito, California. In 2012, she launched Patagonia Provisions with Yvon Chouinard, the founder/owner of Patagonia, and Patagonia’s CEO, Rose Marcario. The company was created as a way to broaden Patagonia’s environmental mission by partnering with forward-thinking farmers, ranchers and fisherman and offering a variety of regeneratively sourced organic food.

Over the past six years, she has introduced a varied line of mission-based food products intended to address critical environmental issues, while establishing a model to help restore the food chain. Patagonia Provisions has doubled its sales each year, as Birgit has rapidly expanded the company into national grocery and outdoor lifestyle chains and international markets. In addition, through Patagonia Provisions she has been a keen advocate, financial supporter and partner to a variety of noteworthy organizations who follow similar values and mission as the company: "we're in business to save our home planet". Her work with Patagonia Provisions has been featured in The Wall Street Journal, The New York Times and Bloomberg Businessweek.

In 2016, Birgit produced “Unbroken Ground”, an award-winning documentary detailing the critical role food plays in solving the environmental crisis. Later that year, working closely with The Land Institute, she introduced Patagonia Provisions’ Long Root Ale, the first beer made with a new perennial grain called Kernza. In 2018, she worked, as a part of Patagonia’s efforts, to establish the Regenerative Organic Alliance (ROC), a new high-bar organic certification that includes optimizing soil health to sequester more carbon, and values animals' and workers' welfare. Under Birgit’s leadership, Patagonia Provisions has become a recognized leader in the organic food movement.

Birgit lives in Marin County, CA with her husband and their two daughters.

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Interview Highlights:

  • Birgit shares her background on how she came to lead Patagonia Provisions

  • Insight into how Patagonia Provisions vets its suppliers

  • A backstory on Patagonia Provisions’ beer, Long Root Ale, the first beer made with a new perennial grain called Kernza

  • A breakdown of what the regenerative-organic standard is and why it matters

  • What we can expect from Patagonia Provisions in the near future

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LIFT Economy is an impact consulting firm whose mission is to create, model, and share a locally self-reliant economy that works for the benefit of all life.

 

Andrew Baskin, Partner & Executive Producer at LIFT Economy, specializes in regenerative ag-related enterprise and impact investing that advances the health of our soil, food-system, and climate.  You can email Andrew at andrew@lifteconomy.com.

 

Ryan Honeyman is a Partner at LIFT Economy and author of The B Corp Handbook: How to Use Business as a Force for Good (Berrett-Koehler Publishers). You can follow Ryan on Twitter @honeymanconsult or email him ryan@lifteconomy.com.

Tim Wise: The Pathology of White Privilege [Ep. 162]

If you only have two minutes, click here for a highlight from the interview.


Tim Wise is among the most prominent anti-racist writers and educators in the United States. He has spent the past 25 years speaking to audiences in all 50 states, on over 1000 college and high school campuses, at hundreds of professional and academic conferences, and to community groups across the country. He is also the host of the new podcast, Speak Out with Tim Wise.

He has also lectured internationally, in Canada and Bermuda, and has trained corporate, government, entertainment, media, law enforcement, military, and medical industry professionals on methods for dismantling racism in their institutions. Tim has provided anti-racism training to educators and administrators nationwide.

Tim is the author of seven books, including his latest, Under the Affluence: Shaming the Poor, Praising the Rich and Sacrificing the Future of America (City Lights Books). Other books include Dear White America: Letter to a New Minority (City Lights Books); his highly acclaimed memoir, White Like Me: Reflections on Race from a Privileged Son (recently updated and re-released by Soft Skull Press); Affirmative Action: Racial Preference in Black and White; Speaking Treason Fluently: Anti-Racist Reflections From an Angry White Male; Between Barack and a Hard Place: Racism and White Denial in the Age of Obama; and Colorblind: The Rise of Post-Racial Politics and the Retreat from Racial Equity.

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Interview Highlights:

  • How Tim first got into the work he is doing today

  • Why white progressives can, and do, cause the most daily damage to people of color

  • How the unexamined values of individualism, meritocracy, objectivity, and conflict avoidance are part of the dominant culture and lead to oppressive outcomes for people of color

  • Why white people doing anti-racism work to “help” people of color is the wrong approach

  • What Tim is looking forward to in the future

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LIFT Economy is an impact consulting firm whose mission is to create, model, and share a locally self-reliant economy that works for the benefit of all life.

 

Andrew Baskin, Partner & Executive Producer at LIFT Economy, specializes in regenerative ag-related enterprise and impact investing that advances the health of our soil, food-system, and climate.  You can email Andrew at andrew@lifteconomy.com.

 

Ryan Honeyman is a Partner at LIFT Economy and author of The B Corp Handbook: How to Use Business as a Force for Good (Berrett-Koehler Publishers). You can follow Ryan on Twitter @honeymanconsult or email him ryan@lifteconomy.com.

Cat Berman: Investing in Economic Inclusion [Ep. 161]

If you only have two minutes, click here for a highlight from the interview.


Catherine is a three-time entrepreneur with experience launching and building scalable businesses. Before launching CNote, Catherine served as Managing Director of Charles Schwab where she led a strategy division focused on the future of finance incorporating behavioral economics and predictive analytics. Her previous company, Global Brigades, is now the world’s largest student development firm operating in 5 countries. Over the last two decades, Catherine has held senior roles in both management consulting and venture capital.

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Interview Highlights:

  • Cat’s story of how she originally got into the work she is doing today

  • What CNote is, why it is important, and how folks can use the platform

  • The Wisdom Fund, and how it was designed to bring new thinking, experimentation, and sustainable solutions to drive wealth creation for women, specifically low-income and women of color in the United States.

  • How individuals, institutions, and wealth advisors can participate in the movement to invest in economic inclusion

  • Next steps for Cat and the CNote team

Help these ideas reach more eyes & ears:

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LIFT Economy is an impact consulting firm whose mission is to create, model, and share a locally self-reliant economy that works for the benefit of all life.

 

Andrew Baskin, Partner & Executive Producer at LIFT Economy, specializes in regenerative ag-related enterprise and impact investing that advances the health of our soil, food-system, and climate.  You can email Andrew at andrew@lifteconomy.com.

 

Ryan Honeyman is a Partner at LIFT Economy and author of The B Corp Handbook: How to Use Business as a Force for Good (Berrett-Koehler Publishers). You can follow Ryan on Twitter @honeymanconsult or email him ryan@lifteconomy.com.

What is the Most Surprising Benefit of Becoming a B Corp? (It's Not What You Think).

BEST FOR THE WORLD. Caroline Wanjiku, CEO of Daproim Africa, accepts the Best for the World award from Global B Corp ambassador Marcello Palazzi at a B Corp event in Kenya.

BEST FOR THE WORLD. Caroline Wanjiku, CEO of Daproim Africa, accepts the Best for the World award from Global B Corp ambassador Marcello Palazzi at a B Corp event in Kenya.

Being Part of a Global Community of Leaders

The incredible value of the community itself came as a surprise for many B Corps.

Many said that they were originally interested in becoming a Certified B Corporation in order to take advantage of the marketing benefits, to receive discounts on products and services, or to benchmark their social and environmental performance.

But, almost universally, it has been the strength of the global community—and the sense of being part of something bigger than an individual business—that has become the most deeply fulfilling aspect of B Corp certification.

The positivity, collaboration, diversity of experience, innovation, and joy of being part of a global community that shares your core values and a clear sense of purpose is what inspires, motivates, and energizes B Corps to use their businesses as a force for good.

The B Corp community benefits from a high level of trust, a focus on equity and belonging, and an entrepreneurial spark that is very powerful.

In many ways, the value of the B Corp community itself makes sense. The rigor of the B Corp certification process means that it takes serious dedication to complete, which helps to filter out businesses that are not truly committed to meeting high standards of performance, accountability, and transparency.

The result is a passionate, highly innovative group of some of the most socially and environmentally conscious businesses on the planet.

While the B Corp movement started in the United States, it was never intended to remain an American phenomenon. Indeed, since the first edition of this book was published in 2014, there are now more B Corps based outside of the United States than inside. This is because using business as a force for good has global appeal.

For example, whether you are a sole proprietor, a national brand, or global business with billions in sales, and whether your focus is on strengthening local communities, reducing global poverty, or addressing climate change, being part of a larger movement can help build collective voice, accelerate the adoption of standards, drive capital, help secure supportive public policies, and inspire consumers to change their behavior.

To give you a sense of the power of this international movement, we asked each of B Lab’s global partners to give us a few highlights of some of their region’s accomplishments.

Note that the following is only a small sampling of highlights—visit the B Corporation website for more information on each region. Here are some of the big wins and key milestones from each global partner.

Sistema B (Latin America), established in 2012

  • After initially starting in four countries—Argentina, Brazil, Chile, and Colombia—the B Corp movement has spread to fifteen countries in Latin America.

  • Grupo Bancolombia, the largest bank in Colombia, launched the first Measure What Matters program in the region. The program’s initial focus was to use the B Impact Assessment to measure and manage the social and environmental impacts of 150 of its key suppliers. Fifteen other large companies in Latin America are following suit.

  • Natura Cosméticos, a publicly traded B Corp based in Brazil, acquired The Body Shop and Aesop, spreading the B Corp movement to seventy countries.

  • Santiago, Chile; Mendoza, Argentina; and Río de Janeiro, Brazil, launched Cities + B initiatives that bring together businesses, universities, foundations, public institutions, entrepreneurs, and citizens to develop solutions to their region’s most difficult social and environmental challenges. A key component of these ongoing initiatives is to encourage businesses in each city to measure, manage, and improve their impact with the B Impact Assessment.

  • More than 2,500 people take part in the Multiplicadores B (or B Multipliers) program to help spread the B Corp movement in Latin America.

  • Colombia became the third country (behind the United States and Italy) to pass benefit corporation legislation. Five other Latin American countries are currently debating benefit corporation legislation in parliament.

B Lab Australia and New Zealand, established 2014

  • Australia has four Australian Stock Exchange–listed companies that are Certified B Corps: Australian Ethical Investments, Murray River Organics, Silver Chef, and Vivid Technology.

  • In 2017, the first local B Corp Champions Retreat drew two hundred B Corp Leaders from across Australia and New Zealand.

  • B Lab Australia and New Zealand have begun pioneering an ecosystem partnership model with various organizations (such as banks, utility companies, and universities) who want to join the movement and accelerate the growth of the B Economy.

  • Benefit corporation legislation has attracted widespread support from across the business and legal communities and is currently being considered by the federal government.

We became a B Corp because we wanted to be in a community of like-minded, like-hearted people and to be part of a leading movement for positive change. As a certain African proverb goes, “If you want to go fast, go alone. If you want to go far, go together.”

Zara Choy, Digital Storytellers—Australia

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B Lab Canada, established 2015

  • FlipGive became the first Certified B Corp outside the United States, in 2008.

  • Business Development Bank of Canada became the first Crown corporation to certify as a B Corporation. The bank has dedicated staff resources to growing the B Corp movement, starting in Western Canada and scaling to include other regions.

  • Dutch Canadian Credit Union became the first credit union to become a Certified B Corporation. To date, five credit unions in Canada (representing more than 600,000 members) have become Certified B Corps.

  • British Columbia is looking to become the first Commonwealth jurisdiction to introduce benefit corporation legislation.

B Lab United Kingdom, established 2015

  • Scotland became the first country to launch a national impact management program.

  • More than one hundred large, high-profile (including publicly traded) companies in the UK engaged with the B Corp movement and began to measure their social and environmental performance via the B Impact Assessment.

  • B Lab UK delivered its B Leaders training program to create a dynamic group of champions to promote B Corps across the United Kingdom.

  • With core funding from the UK Department for International Development, B Lab began a project to map the United Nations Sustainable Development Goals onto the B Impact Assessment.

  • The UK government is committed to exploring the creation of a legal form in line with the benefit corporation.

B Lab Taiwan, established 2015

  • O-Bank from Taiwan became the first publicly listed B Corp bank in the world.

  • At the 2016 B Corp Annual Asia Forum, the president of Taiwan praised B Corporations “for their spirit of innovation and community service” and stressed that the government would continue to support the development of B Corporations and social enterprises.

  • At the Taipei Stock Exchange, B Corp certification is recognized as part of initial public offering support documentation.

  • The B Corp movement was championed at the Asia-Pacific Economic Cooperation business advisory meeting, getting B Corps on the desk of the leaders of each of APEC’s twenty-three member states.

WHY WEREN’T WE INVITED? European B Corps pose for a group picture during their summer summit in Cascais, Portugal.

WHY WEREN’T WE INVITED? European B Corps pose for a group picture during their summer summit in Cascais, Portugal.

B Lab Europe, established 2015

  • Group Danone signed a partnership agreement with B Lab, helping to pave the way for multinationals to measure, compare, and improve their overall social and environmental impact.

  • Geneva, Switzerland, and Calais, France, joined other global cities in running citywide Best For campaigns, which, in partnership with local government and civil society organizations, encourage businesses to measure, compare, and improve their social and environmental impact.

  • A coalition of more than two hundred Dutch companies and organizations, including Certified B Corps, appealed to the Dutch government to prioritize the UN Sustainable Development Goals within the upcoming government coalition agreement.

  • Following the tireless work of Nativa cofounders Eric Ezechieli and Paolo Di Cesare, Italy became the first country outside of the United States to pass benefit corporation legislation.

B Lab East Africa, established 2017

  • B Lab East Africa established partnerships with Sustainable Inclusive Business (part of the largest private sector alliance in Kenya), Self Help Africa, and B Team Africa to promote impact measurement using the B Impact Assessment.

  • Enda, the first Kenyan running shoe manufacturer, registered as a benefit corporation in the United States and raised initial funding through B Corp Kickstarter.

  • Olivia Muiru, executive director of B Lab East Africa, was recognized as a 2017 Skoll World Forum Emerging Leader.

B Market Builder: Hong Kong, established 2017

  • The B Corp idea was presented at the Hong Kong Social Enterprise Summit, at local universities, to the government efficiency unit, and to the undersecretary for home affairs, helping to jumpstart the growth of the B Corp movement in the region.

  • Multiple B Leaders courses were conducted in Hong Kong in 2017 with the support of B Lab UK.

  • Two Chinese-language books on B Corps were published in Hong Kong in the past two years.

Although we are aware of Shared Value, Conscious Capitalism, and other models, we believe that the B Corp idea is particularly valuable and relevant for Hong Kong. B Corp certification is the only framework that provides a tangible and measurable road map that can help a business make the transition to be a force for good.

K. K. Tse, Education for Good—Hong Kong

B CORP GROWTH IN CHINA AND HONG KONG. K. K. Tse, founder of B Corp Education for Good, and Robin Lu, COO of First Respond (the first Certified B Corp in China), at an event in Hong Kong.

B CORP GROWTH IN CHINA AND HONG KONG. K. K. Tse, founder of B Corp Education for Good, and Robin Lu, COO of First Respond (the first Certified B Corp in China), at an event in Hong Kong.

B Corp China Team, established 2017

  • China’s most celebrated and influential economist, Wu Jinglian, publicly recognized benefit corporation legislation and the global B Corp movement as one of the most “notable economic trends,” during his keynote speech at the China Europe International Business School CSR [corporate social responsibility] Forum in Beijing, China.

  • The B Generation program, a youth leadership program to inspire, engage, and empower students to lead a global movement of people using business as a force for good, was officially launched at New York University Shanghai, China Europe International Business School, Peking University, and Tsinghua University.

  • Professor Chris Marquis at the Harvard Kennedy School published a case study on First Respond, the first Certified B Corp in China. First Respond’s achievement as the first B Corp in mainland China was also featured in a national news article in the China Daily.

B Lab Korea, established 2018

  • The Growth Ladder Fund for start-ups (a program initiated by the Financial Services Committee of Korea) includes “B Corp” as one of the evaluation indicators used to select investments.

  • The Korea International Cooperation Agency requires grantees of its Creative Technology Solutions program to obtain B Corp certification.

  • The Korean government unveiled its policy road map for social ventures in Korea, indicating support at the government level for the B Corp movement.

This article is an excerpt from the new Second Edition of The B Corp Handbook. If you would like to learn more, get your copy of the book today and/or sign up for the online launch event on May 30, 2019. You can also sign up for the LIFT Economy newsletter and follow Ryan on Twitter (@honeymanconsult) to stay up to date about the book and the B Corp movement.

Does B Corp Work for Multinationals and Publicly Traded Companies?

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Large companies, including multinationals and publicly traded companies, have many opportunities to take part in the growing B Economy.

Some of these pathways include becoming a Certified B Corporation, incorporating as a benefit corporation, helping promote the movement to others, and using the B Impact Assessment and/or B Analytics to encourage key stakeholders to improve their social and environmental performance.

Another path to getting involved with the B Economy is to acquire a B Corp subsidiary.

For example, Unilever, the consumer goods multinational, has gone on a recent spate of B Corp acquisitions.

In 2016 and 2017, Unilever acquired five different Certified B Corps, including Mãe Terra, Pukka Herbs, Seventh Generation, Sir Kensington’s, and Sundial Brands. This was in addition to Ben & Jerry’s, which was acquired by Unilever in 2000 and became a Certified B Corp in 2012.

When we look at any of our acquisitions, one of the main considerations is always whether it is a good fit to Unilever. We look for companies that have similar vision and values to ours. That is critical to success of the partnership. B Corp companies come with many of the attributes that fit with our long-term goals and our culture, and therefore it is no surprise that some of our recent acquisitions, such as Seventh Generation, Pukka Herbs and Teas, and Sir Kensington, have been B Corps.

Paul Polman, Unilever—United Kingdom

Other large multinationals, such as Anheuser-Busch, the Campbell Soup Company, Coca-Cola, Group Danone, the Hain Celestial Group, Nestlé, Procter & Gamble, Rakuten, SC Johnson & Son, and Vina Concha y Toro have acquired Certified B Corp subsidiaries in recent years.

Some of the large companies with B Corp subsidiaries include:

Example 8 - B Corp Subsidiaries.jpg

Danone Leads by Example

Danone is a great example of a publicly traded multinational that is heavily involved with the B Corp movement on multiple levels.

At the company’s 2017 annual shareholder meeting, Danone CEO Emmanuel Faber announced Danone’s intention to become the first Fortune 500 company to earn B Corp certification.

In addition, once Danone decided to get more involved with the B Corp movement, the organization started helping several of its subsidiaries make progress toward B Corp certification.

By using the B Impact Assessment, Danone was able to determine which subsidiaries were ready to move toward certification and which first needed focused improvement work.

“The B Impact Assessment represents a set of demanding standards, which some of our businesses are able to meet already,” explains Blandine Stefani, B Corp community director at Danone. “For some others, becoming a Certified B Corp is an ambition that will require some changes to their practices, with the support of B Lab.”

Through a cohort process facilitated by B Lab, the subsidiaries completed the B Impact Assessment together, allowing Danone to monitor their progress and improvement using B Lab’s B Analytics tool. For a large company like Danone, the Impact Management Cohort made pursuing B Corp certification for subsidiaries easier, faster, and more transparent.

As of 2018, Danone has nine subsidiaries certified as B Corps, is making use of the benefit corporation legal structure in the United States, is assessing and educating more business units using B Lab’s impact management tools, and is taking a leadership role to create more pathways for multinational engagement.

Reducing the Cost of Capital

In an innovative approach tying the cost of capital to environmental, social, and governance benchmarks, Danone partnered with twelve leading global banks that agreed to lower their loan rates if Danone increases its verified positive impact in the world.

The percentage of Danone’s sales from Certified B Corp subsidiaries was one of the environmental, social, and governance measurements.

In other words, the more they sell from subsidiaries that are B Corps, the lower their cost of capital.

The deal on Danone’s $2 billion syndicated credit facility was led by BNP Paribas and includes Barclays, Citibank, Crédit Agricole, HSBC, ING, JPMorgan, MUFG, Natixis, NatWest, Santander, and Société Générale.

The result is that the heads of corporate and institutional banking for a dozen of the world’s largest credit providers—notoriously the most fiscally conservative people in any boardroom—have affirmed that becoming a Certified B Corporation reduces risk and can help you save money.

This article is an excerpt from the new Second Edition of The B Corp Handbook. If you would like to learn more, get your copy of the book today and/or sign up for the online launch event on May 30, 2019. You can also sign up for the LIFT Economy newsletter and follow Ryan on Twitter (@honeymanconsult) to stay up to date about the book and the B Corp movement.

Kanyon CoyoteWoman Sayers-Roods: Decolonizing & Reindigenizing Our Relationships [Ep 160]

If you only have two minutes, click here for a highlight from the interview.


Kanyon Sayers-Roods is Costanoan Ohlone-Mutsun and Chumash; she also goes by her given Native name, “Coyote Woman”. She is proud of her heritage and her native name (though it comes with its own back story), and is very active in the Native Community. She is an Artist, Poet, Published Author, Activist, Student and Teacher. The daughter of Ann-Marie Sayers, she was raised in Indian Canyon, trust land of her family, which currently is one of the few spaces in Central California available for the Indigenous community for ceremony. Kanyon’s art has been featured at the De Young Museum, The Somarts Gallery, Gathering Tribes, Snag Magazine, and numerous Powwows and Indigenous Gatherings. She is a recent graduate of the Art Institute of California, Sunnyvale, obtaining her Associate and Bachelor of Science degrees in Web Design and Interactive Media. She is motivated to learn, teach, start conversations around decolonization and reinidgenization, permaculture and to continue doing what she loves, Art.

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Interview Highlights:

  • Kanyon CoyoteWoman speaks to her experience as an ancestor in training and as an indigenous entrepreneur

  • The importance of establishing authentic relationship through asking, listening, respecting, humility, & permission

  • Why we should be shifting policy to authentically understand & respect local indigenous cultures

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LIFT Economy is an impact consulting firm whose mission is to create, model, and share a locally self-reliant economy that works for the benefit of all life.

 

Andrew Baskin, Partner & Executive Producer at LIFT Economy, specializes in regenerative ag-related enterprise and impact investing that advances the health of our soil, food-system, and climate.  You can email Andrew at andrew@lifteconomy.com.

 

Erin Axelrod is a Partner at LIFT Economy, helping to accelerate the spread of climate-beneficial businesses, specializing in businesses that address critical soil and water regeneration. She is an avid ecologist, grassroots organizer and regularly forages for wild food in her home in rural Sonoma County. You can follow Erin on Twitter @erinaxelrod or email her erin@lifteconomy.com.

Dana Kawaoka-Chen: Justice Funders' Framework for Philanthropic Transformation [Ep. 159]

If you only have two minutes, click here for a highlight from the interview.


As the Executive Director for Justice Funders, Dana Kawaoka-Chen partners and guides philanthropy in reimagining practices that advance a thriving and just world.  She is a co-author of “The Choir Book: A Framework for Social Justice Philanthropy,” and frequently serves as a trainer and facilitator for values-aligned practice in philanthropy.  Dana’s leadership has been recognized by her peers–in 2014, she was awarded a Distinguished Alumni Award by Oakes College of the University of California at Santa Cruz, and in 2015, Asian Americans/Pacific Islanders in Philanthropy recognized Dana as one of twenty-five national “Leaders in Action.”

Dana has previously served in executive functions for two other non-profit organizations.  She has a Masters of Science degree in Organization Development from the University of San Francisco, Bachelor of Arts degrees in American Studies and Visual Art from the University of California at Santa Cruz, and Non-Profit Management Certification from San Jose State University.

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Interview Highlights:

Help these ideas reach more eyes & ears:

  1. SHARE this post on social media!

  2. RATE Next Economy Now on I-Tunes!

  3. SUBSCRIBE to Next Economy Now: iTunes | Overcast | Stitcher | Etc.

 

LIFT Economy is an impact consulting firm whose mission is to create, model, and share a locally self-reliant economy that works for the benefit of all life.

 

Andrew Baskin, Partner & Executive Producer at LIFT Economy, specializes in regenerative ag-related enterprise and impact investing that advances the health of our soil, food-system, and climate.  You can email Andrew at andrew@lifteconomy.com.

 

Erin Axelrod is a Partner at LIFT Economy, helping to accelerate the spread of climate-beneficial businesses, specializing in businesses that address critical soil and water regeneration. She is an avid ecologist, grassroots organizer and regularly forages for wild food in her home in rural Sonoma County. You can follow Erin on Twitter @erinaxelrod or email her erin@lifteconomy.com.