LIFT helped the Bi-Rite Family of Businesses--an iconic chain of grocery stores, a creamery, a catering division, and an organic farm--become a Certified B Corporation. The goal of this project was to help Bi-Rite join a community of social and environmental thought leaders, distinguish itself from its competitors, and increase the volume and profitability of its business.
- Being part of a community of leaders with shared values
- Increased credibility and trust with consumers
- Increased ability to attract and retain top talent
- Interest from magazines, blogs, and other media about Bi-Rite's certification
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