Kyle Garner: ORGANIC INDIA & Business as a Vehicle of Consciousness

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If you only have two minutes, click here for a highlight from the interview.


Kyle Garner is the CEO of Organic India USA.  Organic India is a leading mission-driven manufacturer of herb-based wellness teas and functional supplements based on the principles of Ayurvedic medicine.  Kyle joined Organic India USA in April 2015 following 3 years as CEO of New Chapter, Inc. in Brattleboro, VT.  

Kyle joined New Chapter in June 2012 following the acquisition by Procter & Gamble. Under his leadership, the New Chapter brand scaled-up in all facets including sales, marketing, scientific research, certifications, and innovation. New Chapter was the first supplement brand to achieve full line non-GMO project verification. Kyle also led the process for New Chapter to achieve B Corp certification in February 2014.

Kyle began his career with P&G working in Consumer and Market Insights for the Fabric Care business in 1998. He subsequently served in a variety of roles on both the consumer and retail sides of the P&G business. He moved into P&G Health Care in 2009 where he played a leadership role in the development of a Joint Venture with Teva Pharmaceuticals and the acquisition of the New Chapter business. Kyle earned a Bachelor’s Degree from Miami University in Oxford, Ohio in May 1998 and was recruited to P&G shortly after.

Kyle lives in Boulder, CO with his wife (Maggie), 7-year-old son (Oscar), 3-year-old daughter (Audrey), and giant, fluffy dog (Belle). In his spare time, he enjoys gardening, beer, and making pickles.

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Some highlights from Kevin’s interview with Kyle include:

  • The history of Organic India as an enterprise that arose out of a spiritual journey and the recognition of potential to stack multiple value-generating opportunities in the context of the suicide epidemic in India – an outgrowth of agriculture’s green revolution – by linking support for farmers’ emotional/psychological/physical/financial health while, healing the landscape, while  generating supply of Ayurvedic healing herbs untainted by agrochemicals

  • Kyle’s journey integrating his skills with connecting to his deepest sense of purpose – from taking New Chapter through B Corp certification to joining Organic India supporting their journey into the certified B Corp community and ongoing beneficial impact

  • The priorities of Organic India in serving farmers by provision of education, healthcare, land ownership, insurance, energy, and access to water via conservation hydrology

  • How the Organic India supports local self-determination by undergirding local food security through trust, fair trade wages, and crop rotation as a means to diversify farmers’ revenue streams with products that can be sold locally while still opening up a channel for them to access a global market which reinforces the capacity to pay well

  • Organic Valley’s perspectives on regenerative agriculture and current initiatives and barriers to realizing the organization’s values in this dimension

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In addition to listening on B the Change, you can listen/subscribe to Next Economy Now on iTunes, Overcast, Stitcher, or your favorite podcasting platform.

Help these ideas reach more ears by clicking HERE to rate Next Economy Now on I-Tunes & by sharing on social media.

Kevin Bayuk works at the intersection of ecology and economy where permaculture design meets next economy organizations intent on meeting human needs while enhancing the conditions conducive to all life. He is a co-founder and  partner with LIFT Economy, the Senior Financial Fellow at Project Drawdown and a founding partner of the Urban Permaculture Institute.  LIFT Economy is an impact consulting firm whose mission is to create, model, and share a locally self-reliant economy that works for the benefit of all life. You can follow Kevin on Twitter @kevinbayuk or email him kevin@lifteconomy.com.

Rick Alexander: Benefit Corporations & Pursuing Profit with Purpose

If you only have two minutes, click here for a highlight from the interview.


Rick Alexander has practiced law for 26 years at Morris, Nichols, Arsht & Tunnell LLP, including four years as managing partner. He remains counsel to the firm. During that time, he was selected as one of the ten most highly regarded corporate governance lawyers worldwide, as Delaware Mergers & Acquisitions Lawyer of the Year, as Delaware Corporate Law Lawyer of the Year, and as one of the 500 leading lawyers in the United States.

In 2015, Rick became the Head of Legal Policy at B Lab. In that position, Rick works with lawyers, companies, investors, legislators and regulators around the world, seeking to create sustainable corporate governance structures. Rick prepared the initial drafts of both the Delaware public benefit corporation legislation and the ABA Benefit Corporation White Paper, and serves as Special Consultant to the ABA’s Corporate Laws Committee. He chairs the Funding Implementation Committee of the Delaware Access to Justice Commission, co-chairs the Content Committee of the American College of Governance Counsel, and is a member of the Commonwealth Climate and Law Initiative Advisory Board. He also serves as a board member of the Transgender Legal Defense and Education Fund and the Clerky Legal Concepts for Founders Editorial Board.

Rick has written three books, The Public Benefit Corporation Guidebook and The Delaware Corporation, and his third book, Benefit Corporation Law and Governance: Pursuing Profit with Purpose, published by Berrett-Koehler Publishers. He has published articles in Harvard Business Law Review, Journal of Applied Corporate Finance, Business Lawyer, Business Law Today, Delaware Journal of Corporate Law, Review of Securities and Commodities Regulation, Law360, Insights, and Agenda.

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Some highlights from Andrew’s interview with Rick include:

  • The history, rationale, and legal context of the Benefit Corporation

  • The benefit of Benefit Corporations for entrepreneurs, investors, and society

  • An explanation of why there are so many more Benefit Corporations relative to the number of Certified B Corps

  • How the Benefit Corporation entity is a great choice for an enterprise of any size

  • What’s Next: Scaling the impact of Benefit Corporations through publicly traded markets

  • What’s Now: Rick’s new book: Benefit Corporation Law and Governance: Pursuing Profit with Purpose

 

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In addition to listening on B the Change, you can listen/subscribe to Next Economy Now on iTunes, Overcast, Stitcher, or your favorite podcasting platform.

Help these ideas reach more ears by clicking HERE to rate Next Economy Now on I-Tunes & by sharing on social media.


Andrew Baskin, a Junior Partner & Executive Producer at LIFT Economy, specializing in regenerative ag-related enterprise and impact investing that advances the health of our soil, food-system, and climate.  LIFT Economy is an impact consulting firm whose mission is to create, model, and share a locally self-reliant economy that works for the benefit of all life. You can email Andrew at andrew@lifteconomy.com.

Jennifer Pryce: Wall Street Refugee Champions Gender Lens & Access to Impact Investing

If you only have two minutes, click here for a highlight from the interview


Jenn Pryce is President and CEO of Calvert Foundation. Having worked at Calvert Foundation for nearly a decade, Jenn has shaped the strategic direction of the organization to lead on rising trends such as investing with a gender lens and making impact investing more accessible to retail investors.

Jenn started off in the Peace Corps working in Africa where she was exposed to the frustrating limited flows of capital to lower income communities. From there she set off to work for major banks in New York and London including NeubergerBerman and Morgan Stanley focusing on capital streams in emerging markets. She then realized she could hone her focus on investing in a socially responsible way supporting underserved communities. She has since committed her career to impact investing at Calvert Foundation.

Jenn has previously served on the boards of the Hitachi Foundation, Institute for Sustainable Communities, Impact Assets, Groundswell, and Apple Tree Institute. She received her BS in Mechanical Engineering from Union College and her MBA from Columbia University.

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Some highlights from Ryan’s interview with Jennifer include:

  • An overview of the Calvert Foundation and their initiatives including their Community Investment Note, Women Investing in Women (“WIN-WIN”), the RAICES Investment Initiative (now #ParteDeLaSolution), & Capital Aggregation

  • Ryan Honeyman’s personal testimonial about Calvert’s Community Investment Note

  • How Calvert measures impact and their rather impressive track record – a 100% repayment rate for investors of both their principal and interest, while generating positive social and environmental returns

  • Leadership advice and fundraising tips for savvy entrepreneurs & differentiating the variety of folks who refer to themselves as impact investors (Hint: look at where the capital is coming from and the typical investments that capital makes)

 

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In addition to listening on B the Change, you can listen/subscribe to Next Economy Now on iTunes, Overcast, Stitcher, or your favorite podcasting platform.

Help these ideas reach more ears by clicking HERE to rate Next Economy Now on I-Tunes & by sharing on social media.

Ryan Honeyman is a Partner at LIFT Economy and author of The B Corp Handbook: How to Use Business as a Force for Good (Berrett-Koehler Publishers). LIFT Economy is an impact consulting firm whose mission is to create, model, and share a locally self-reliant economy that works for the benefit of all life. You can follow Ryan on Twitter @honeymanconsult or email him ryan@lifteconomy.com.

Farhad Ebrahimi: Widening Our Circles for a Just Transition Toward a Regenerative Economy

If you only have two minutes, click here for a highlight from the interview.


Farhad Ebrahimi is the founder and chair of the Chorus Foundation, which works for a just transition to a regenerative economy in the United States. The Chorus Foundation supports communities on the front lines of the old, extractive economy to build new bases of political, economic, and cultural power for systemic change.

Farhad’s family history has been defined by multiple cultures, nationalities, political revolutions, and refugee experiences. To say that his parents talked politics at home when he was growing up would be an understatement, and the experience of being a first­-generation Iranian American throughout the 1980s had a profound impact on Farhad in ways that he’s still unpacking. These early experiences – combined with a lifelong love of punk and subversive art in general – have defined a political trajectory that’s informed both his personal and professional outlook.

Through his work with Chorus, Farhad is most interested in the question of how philanthropy might play a role in putting itself out of business. Which is to say, how can the redistribution of consolidated wealth support the transition to a world in which such wealth is no longer extracted and consolidated in the first place? It is in this context that Chorus will be spending down its entire endowment by 2023.

Farhad serves on the boards of the Democracy Alliance and the Wildfire Project. He graduated from the Massachusetts Institute of Technology in 2002 with a bachelor's degree in Mathematics with Computer Science, and currently lives in Brooklyn.

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Some highlights from Shawn’s interview with Farhad include:

  • How Farhad’s unique mixed-race family and background in punk music and art informs his work with the Chorus Foundation

  • Spending time with and funding communities directly impacted by climate change and resource extraction resulting in support for the Just Transition framework and 3 key learnings: 1) social change requires social movements 2) systemic problems require systems systemic solutions 3) local place-based engagement is where it all comes together

  • How and why philanthropy should be putting itself out of business in order to realize a regenerative and just economy

  • A closer look at the communities and enterprises the Chorus Foundation supports

 

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In addition to listening on B the Change, you can listen/subscribe to Next Economy Now on iTunes, Overcast, Stitcher, or your favorite podcasting platform.

 

Help these ideas reach more ears by clicking HERE to rate Next Economy Now on I-Tunes & by sharing on social media.

 

Shawn Berry is a Partner at LIFT Economy, where he works as an organizational strategist inspired to harness the power of business to create resilient local economies as patterns to be documented, open sourced, scaled globally and adapted regionally.

LIFT Economy is an impact consulting firm whose mission is to create, model, and share a locally self-reliant economy that works for the benefit of all life. You can follow Shawn on Twitter @sd_berry or email him shawn@lifteconomy.com.

LIFT Economy is "Best for the World" in 2017

LIFT Economy was recently recognized for creating extraordinary positive impact as a business based on an independent, comprehensive assessment administered by the nonprofit B Lab. Honorees are featured on B the Change, the digital Medium publication produced by B Lab, at http://www.bthechange.com.

LIFT Economy was honored on three separate lists: the 2017 Best for the World Overall list, the 2017 Best for Workers list, and 2017 Best for the Long Term list. 

The Best for the World Overall list is the most prestigious. This means that LIFT Economy scored in the top 10 percent of more than 2,100 Certified B Corporations across all categories on the B Impact Assessment.

The B Impact Assessment measures a company's positive impact on its workers, community, customers and the environment. To certify as B Corporations, companies like LIFT Economy must complete the full assessment and have their answers verified by B Lab.

The full B Impact Assessment evaluates a company’s environmental performance, employee relationships, diversity, involvement in the local community, the impact a company’s product or service has on those it serves, and more. 

The 176 Best for the World Overall honoree companies come from 75 different industries and 25 countries. Additional 2017 Best for the World Overall honorees include: Patagonia, Beneficial State Bank, Cooperative Home Care Associates, and Dr. Bronner’s.

“Companies like LIFT Economy exemplify what it means for a business to be a good citizen,” says Jay Coen Gilbert, co-founder of B Lab. “We’re proud to recognize their achievement. Best for the World is the only list of businesses making the greatest positive impact that uses comprehensive, comparable, third-party-validated data about a company’s social and environmental performance.”    

A total of 846 Certified B Corporations were named 2017 Best for the World Honorees, including: Seventh Generation, National Co+op Grocers, and Business Development Bank of Canada. Forty-eight countries are represented, including Afghanistan, Kenya, Nicaragua and Turkey. The selection criteria for Best for the World honorees are available at http://bit.ly/29ZYRSp.

Today there are more than 2,100 Certified B Corporations across more than 130 industries and 50 countries, unified by one common goal: to redefine success in business. Any company can measure and manage social and environmental performance at http://bimpactassessment.net.

Cliff Feigenbaum: GreenMoney Turns 25 – The Evolution of Sustainable Business & Impact Investing

If you only have two minutes, click here for a highlight from the interview.


 

Founder and Managing Editor Cliff Feigenbaum launched The GreenMoney Journal in 1992 and in 2013 was named “One of the Top 100 Thought Leaders in Trustworthy Business” by Trust Across America. In 2015 and again in 2017, Cliff was named one of the “Leaders in CSR & Sustainability” by Corporate Responsibility (CR) magazine. He has also received numerous nominations for the SRI Service Award.  GreenMoney is one of the world’s leading sustainable business and impact investing media brands with its monthly eJournal and website (launched in 1995) focused on publishing innovative solutions and responsible leadership. Every issue is filled with relevant news featuring top writers from the world of sustainable business, impact investing, renewable energy, organic agriculture, and ethically-made products.  The goal of GreenMoney is to help people make informed financial decisions from the stock market to the supermarket, and the overall mission is to “Influence Capital.”  After 20 years as a quarterly print publication, GreenMoney shifted to a monthly eJournal in 2014 to reach an even larger global audience with its award-winning content. In 2017 to celebrate its 25th Anniversary Year, the GreenMoney tech team upgraded and relaunched the GreenMoney.com website. In 1999, Mr. Feigenbaum co-wrote “Investing With Your Values: Making Money and Making a Difference” with Hal and Jack Brill published by Bloomberg Press in NYC.

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Some highlights from Ryan’s interview with Jonathan include:

  • The backstory of what spawned Green Money Journal and Cliff’s intention to bring the wall in wall street down and opening up the conversation around money, aligning our money with our values, and sharing our money stories

  • How to not just invest money in high growth, but into off-wall street investment opportunities

  • Looking for those things that give you momentum that can keep you going throughout the years

  • How women are quickly becoming the majority in the landscape of Socially Responsible Investing

  • How the election of Trump has affected Green Money Journal

  • The role of shareholder activism with impact investing in sustainable agriculture and renewable energy

 

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In addition to listening on B the Change, you can listen/subscribe to Next Economy Now on iTunes, Overcast, Stitcher, or your favorite podcasting platform.

 

Help these ideas reach more ears by clicking HERE to rate Next Economy Now on I-Tunes & by sharing on social media.


Ryan Honeyman is a Partner at LIFT Economy and author of The B Corp Handbook: How to Use Business as a Force for Good (Berrett-Koehler Publishers). LIFT Economy is an impact consulting firm whose mission is to create, model, and share a locally self-reliant economy that works for the benefit of all life. You can follow Ryan on Twitter @honeymanconsult or email him ryan@lifteconomy.com.

 

Shareable Turns the Page with "Sharing Cities: Activating the Urban Commons"

If you only have two minutes, click here for a highlight from the interview.


Neal Gorenflo is the Executive Director and co­founder of Shareable, a nonprofit solutions news outlet that covers the latest social innovations in resource sharing, new economy, and cities. He is a speaker, consultant, and writer on sharing cities, the sharing economy, and the future of work. He is the co­editor of the new book, “Sharing Cities: Activating the Urban Commons.” As a leader in the sharing movement, he advises mayors, communities, and organizations around the world how to meet their goals through sharing. Not surprisingly, Neal is an avid sharer whose year of living shareably life experiment was covered by FastCompany, Sunset Magazine, and 7x7. As a social entrepreneur, Neal's timely call to action is simple: share.

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Some highlights from Shawn’s interview with Neal include:

  • How Neal discovered the 10x effect of a social network based on purpose called the Abundance League in San Francisco between 2005 and 2010

  • The bastardization of the perception of the “sharing economy” and the signs of hope that can redeem what the sharing economy really means (ie: platform cooperatives)

  • The need for enterprise ecosystems to actualize sharing cities to create more virtuous cycles

  • We don’t have to wait for solutions to come to us; we have them now; and can act on them today (*This names explicitly is what this Next Economy Now podcast is all about!)

 

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In addition to listening on B the Change, you can listen/subscribe to Next Economy Now on iTunes, Overcast, Stitcher, or your favorite podcasting platform.

 

Help these ideas reach more ears by clicking HERE to rate Next Economy Now on I-Tunes & by sharing on social media.

 

Shawn Berry is a Partner at LIFT Economy, where he works as an organizational strategist inspired to harness the power of business to create resilient local economies as patterns to be documented, open sourced, scaled globally and adapted regionally.

LIFT Economy is an impact consulting firm whose mission is to create, model, and share a locally self-reliant economy that works for the benefit of all life. You can follow Shawn on Twitter @sd_berry or email him shawn@lifteconomy.com.

The Magic of Dr. Bronner's: Top Scoring B Corp Models Clean Business

If you only have two minutes, click here for a highlight from the interview.


Kris Lin-Bronner is Strategic Adviser and CSR Manager for Dr. Bronner’s Magic Soaps, the top-selling brand of natural soaps in North America. She is responsible for overseeing and managing many diverse projects under the umbrella of sustainability and social responsibility.

Kris advises the Special Operations Team and affiliated Fair Trade projects on financial and operational matters, provides integrated risk assessments on new business ventures, and works to institutionalize Dr. Bronner’s sustainability efforts across multiple levels of the company, from operations to governance. Prior to joining Dr. Bronner’s, she worked in the non-profit sector for programs serving recently resettled refugee and immigrant youths in San Diego.

Kris earned an undergraduate degree from Harvard University and a graduate degree in International Economic Development from UCSD. She is a former hospice volunteer, as well as a design enthusiast, and she enjoys adventure travel. She was born in 1974 in Taiwan and currently lives in Encinitas, California with her husband David and their daughter Maya.

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Some highlights from Kevin’s interview with Kris include:

  • How Dr. Bronner’s models what’s possible for companies in addressing climate change

  • The rippling impact of Dr. Bronner’s leading edge strategy around mitigating climate change impacts by engaging with the land use practices in their supply stream

  • Dr. Bronner’s goal to get enough people to care to create the critical mass to shift away from the extractive economic model to a more regenerative model and how they pursue that goal

  • The success of the Fair Pay Today program where Dr. Bronner’s and a consortium of businesses advocated for fair living wages for workers and their ongoing efforts to address income inequality

  • Dr. Bronner’s excitement about Project Drawdown and how to use it as a tool to assess what role Dr. Bronner’s can play within their scope of influence

  • As a top scoring B Corp, Kris shares how Dr. Bronner’s attracts new talent

 

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In addition to listening on B the Change, you can listen/subscribe to Next Economy Now on iTunes, Overcast, Stitcher, or your favorite podcasting platform.

 

Help these ideas reach more ears by clicking HERE to rate Next Economy Now on I-Tunes & by sharing on social media.


Kevin Bayuk works at the intersection of ecology and economy where permaculture design meets next economy organizations intent on meeting human needs while enhancing the conditions conducive to all life. He is a co-founder and  partner with LIFT Economy, the Senior Financial Fellow at Project Drawdown and a founding partner of the Urban Permaculture Institute.  LIFT Economy is an impact consulting firm whose mission is to create, model, and share a locally self-reliant economy that works for the benefit of all life. You can follow Kevin on Twitter @kevinbayuk or email him kevin@lifteconomy.com.

Gregory Landua: This Is Your Brain on “Regeneration”

If you only have two minutes, click here for a highlight from the interview.


Gregory Landua, co-author of the pioneering book, Regenerative Enterprise, is the co-founder and CEO of Terra Genesis International.  Terra Genesis International (TGI) is a dynamic global team of Permaculture and Regenerative Agriculture and Business practitioners and leaders working to support leading companies to transform their negative impact into regenerative effects.

Gregory has studied marine and terrestrial ecology and evolutionary biology in the Galapagos Islands, translated for Amazonian rainforest guides, fought wildfires in the wilderness of Alaska, lived in established ecovillages, founded a successful work-live cooperative, and studied the nuances of ecology and ethics. Gregory has B.S. in Environmental Science and Ethics from Oregon State University, and a M.Sc in Regenerative Entrepreneurship and Design from Gaia University.

Gregory embraces the practical aspects of regenerative ecological design by being a tropical permaculture farm owner and manager, member of local and multi-local intentional communities and seasoned permaculture designer.  

A devotee of cacao and all things chocolate, Gregory co-founded Nova Monda Cacao and Chocolate, an artisan chocolate maker with a focus on working with farmers to provide artisanal roasting at source. As he travels the world, as he walks through forests and cacao farms connecting with farmers and learning their traditions and ancient ways, he remains deeply mindful of his belief that cacao is a sacred plant that has always been a bridge between the wild and humans as a currency and ceremonial beverage.

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Some highlights from Andrew’s interview with Gregory include:

  • What regeneration means

  • How academic disciplines of Environmental Science to Sustainable Agriculture & Food Systems have been dominated by explorations of human-induced problems (ie: climate change, environmental justice, pollution) instead of a deep scientific inquiry into regenerative solutions.

  • A deep dive into principles behind regenerative business model design from the paradigm of a living systems framework

  • An inquiry into discovering one’s own essence or the essence of an enterprise

  • The difference between a goal and a direction

  • Cultivating deeply mutually beneficial relationships where we’re enabled to achieve something bigger than any single enterprise could and designing enterprise ecosystems by partnering with others in service to a shared aim of actualizing a mutually desired system

  • Gregory’s invitation to listeners to share ideas on how LIFT Economy, TGI, and our clients can work together to realize greater systems change

 

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In addition to listening on B the Change, you can listen/subscribe to Next Economy Now on iTunes, Overcast, Stitcher, or your favorite podcasting platform.

 

Help these ideas reach more ears by clicking HERE to rate Next Economy Now on I-Tunes & by sharing on social media.


Andrew Baskin, a Junior Partner & Executive Producer at LIFT Economy, specializing in regenerative ag-related enterprise and impact investing that advances the health of our soil, food-system, and climate.  LIFT Economy is an impact consulting firm whose mission is to create, model, and share a locally self-reliant economy that works for the benefit of all life. You can email Andrew at andrew@lifteconomy.com.

Ed Whitfield: Racial Justice Meets Non-Extractive Financing

If you only have two minutes, click here for a highlight from the interview.


Ed Whitfield is Co-­founder and Co­-managing director of the Fund for Democratic Communities. He is a long time social justice, anti ­ war and community activist. After graduating as a Presidential Scholar from Little Rock Central High School in the late 60s, he went on to Cornell University where he became the leader of the Black student organization during the period of struggle for Black Studies.

Ed is deeply involved in theorizing and promoting the development of cooperative enterprises in marginalized communities in the south. He helped to create the Southern Reparations Loan Fund to finance sustainable, democratically owned and democratically controlled businesses in communities that do not attract capital due to racist and extractive banking and investment practices.

Ed is Chair of the Board of Directors of the Southern Reparations Loan Fund, on the Advisory Board of the Florida Dream Defenders and serves on the boards of the New Economy Coalition (NEC) and The Working World (TWW). In his free time he build and plays flutes and bass guitars and plays guitar and sings the blues.

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Some highlights from Shawn’s interview with Ed include:

  • Ed's circuitous 50 year path as an activist from witnessing lynch mobs in the streets where he grew up to impact investing

  • Examining the idea of “productive justice” – who owns the capacity to produce and how can we create more opportunities for people to be fully productive

  • How most of the social justice issues have economic issues at their root

  • How philanthropy is an afterthought of extraction

  • The notion of “commons thinking” and creating a “financial commons” and how the Southern Reparations Loans Fund attempts to build momentum toward this end

  • How the Renaissance Community Cooperative arose from the cracks and what the Southern Reparations Loan Fund & The Working World are offering non-extractive lending and other support in the face of systemic and structural racism

 

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In addition to listening on B the Change, you can listen/subscribe to Next Economy Now on iTunes, Overcast, Stitcher, or your favorite podcasting platform.

Help these ideas reach more ears by clicking HERE to rate Next Economy Now on I-Tunes & by sharing on social media.

Shawn Berry is a Partner at LIFT Economy, where he works as an organizational strategist inspired to harness the power of business to create resilient local economies as patterns to be documented, open sourced, scaled globally and adapted regionally.  LIFT Economy is an impact consulting firm whose mission is to create, model, and share a locally self-reliant economy that works for the benefit of all life. You can follow Shawn on Twitter @sd_berry or email him shawn@lifteconomy.com.